My story

A therapist changed the trajectory of my life. This work is how I say thank you.

Raya Slavin, website designer for therapists

Few people have stood for me the way my therapist did.

I was nineteen when a shooting happened at my university. The year before, there had been another in my home school district. I lived close to where it happened, and afterward I stopped feeling safe anywhere, especially in a classroom. That semester I failed every one of my finals. I didn't know how to pick up the pieces, or whether I could.

A therapist met me in that season. Week by week, she helped me process what happened, rebuild the courage to walk back onto campus, and find a direction worth walking toward.

I decided I wanted to go to grad school to become a therapist too.

But a semester of straight F's doesn't just wash out. I needed perfect, every class, every semester, from that point forward. So that's what I did. My therapist saw the work, and she did something I still can't quite believe: she petitioned the dean for a retroactive medical withdrawal on my behalf, and the university granted it. That semester was lifted from my record.

I graduated valedictorian of my class.

I'm still proud of the student who found the courage to go back. And I've never stopped being grateful to the woman who believed she could.

The unexpected turn.

After graduation I went to work for a therapist in private practice. My first project? Her website.

I knew exactly who would be landing on that site. Someone struggling. Someone searching late at night for help they weren't sure they deserved. Someone like the nineteen-year-old I had been.

And suddenly every design decision became a question of empathy.

What gives this person a sense of relief the moment the page loads?

What builds enough trust that a stranger feels safe reaching out?

How do I make getting help the easiest thing she does all day?

I fell in love with the craft, because it brought together the two things I knew best. Art had been mine since I was nine years old, painting acrylics on canvas. My paintings adorned the walls of our house. I made new ones for my mom and dad on their birthdays, with handwritten love notes on the backs of the canvases. And psychology had just reshaped my entire life. Web design was the first place I found where both lived in the same discipline. So instead of grad school, I went to coding school. I built websites across nearly every industry, leading design teams, running agencies. Along the way I got to work on sites for Jimmy Buffett, tennis legend John McEnroe, and Grammy-nominated musician Mike Posner.

I loved the work. But I kept thinking about that first website, and the question it taught me to ask: who is landing here, and what do they need to feel?

Why therapists.

Because I know, in the most personal way possible, what happens when someone finds the right therapist. I know what's on the other side of that search: hope reignited, a degree finished, a life redirected.

And I know your website is usually the first step of that search. When it's hard to find, hard to read, or doesn't sound like you, someone who needs exactly you closes the tab and goes back to carrying it all alone.

That's the problem I build against. I specialize in therapist websites because the work you do changes lives. Mine included. My job is to make sure the people who need you can find you, feel understood the moment they arrive, and begin the work that will change their life.

Let's build the site your work deserves.

Fifteen minutes, free. Share your current website or profile when you book, and I'll review it before we meet. Yours to keep, whatever you decide next.

Book your free Fully Booked Session →

RAYA SLAVIN

Brand & website design for therapists in private practice.

navigate